"Let's Build the Business That Honors the Real You"
"Your Trusted Partner for Finding the Perfect
Franchise Match."
The 6 Pillars of Franchise Freedom for Women
Because your next chapter deserves clarity, confidence, and a business that honors the real you.
Every woman comes to franchising with a different story — a different “why.”
These six pillars represent the most aligned pathways for women who want more freedom, more control, and more purpose in their lives.
Choose the path that fits you, explore what’s possible, and let’s walk through it together.
SENIOR CARE FRANCHISES
Do many different models
For women with a heart for service and a desire to create meaningful impact, senior care is one of the most purpose-driven franchise paths. These models offer strong demand, recurring revenue, and the chance to support families in one of life’s most vulnerable seasons. You don’t need a medical background — just compassion and leadership.
WOMEN 40+ & CAREER TRANSITIONS
If you’ve spent years building a career — and now you’re craving something that reflects who you’ve become — this pillar is for you. These franchises align with your strengths, your experience, and your desire to design a chapter that creates more time freedom and financial independence. Your skills didn’t disappear… you simply outgrew your role.
B2B (MON–FRI BUSINESS MODELS)
Perfect for women who thrive in professional environments and want predictable schedules, high margins, and a client base that values expertise. These models typically offer fewer employees, less stress, and more structure — ideal if you’re coming from corporate and want to stay in your zone of excellence.
HOME SERVICES & BLUE-COLLAR GOLD
These are the “boring” businesses that quietly build wealth. With strong consumer demand, simple operations, and massive scalability, home-service franchises give women the chance to step into leadership while building a high-profit, recession-resistant business. No experience required — just vision and grit.
HEALTH, FITNESS & WELLNESS
If you’re passionate about helping people feel better, this pillar is a natural fit. These franchises deliver impact, energy, and purpose — from fitness and recovery studios to women’s wellness brands and specialty services. A perfect match for women who want a business that aligns with mind, body, and heart.
SEMI-ABSENTEE - MULTI-UNIT PATHWAY
For women who want to keep their career, retirement, or lifestyle flexibility while building a wealth-creating business on the side. These models allow you to step in as the strategist — while your team runs the day-to-day. A powerful path for investors, dual-income families, and women preparing for their next chapter.
"Your 3-Step Franchise Match Plan"
DISCOVER
MATCH
LAUNCH
Define Your Vision, Own Your Direction
This isn’t just a call—this is your turning point. In a Clarity Call, we go deep on your “why,” uncover what’s driving you, and shape your aspirational identity. Whether you’re craving time freedom, financial independence, or a legacy that outlives you—we’ll name it, claim it, and chart the path to get there.
Explore Brands That Align With You, Not Just the Market
Forget flashy brands and one-size-fits-all sales pitches. You’ll get a curated, unbiased selection of franchise opportunities tailored to your strengths, values, lifestyle, and investment range. These are real options that match who you are becoming—not just what looks good on paper.
Step Into Ownership With Confidence and a Plan
This is where your new chapter begins. With your roadmap in hand and a seasoned guide beside you, you’ll take the leap from “research mode” to real business ownership. No guesswork. No solo journeys. Just clear steps into the freedom, income, and impact you were meant for.
5 out of 5 Stars
A quick read with lots of information about franchisingReviewed in the United States on February 10, 2023I was able to read this book in under an hour. Don't let the fact that it is only 43 pages fool you into thinking there isn't any good information there, though, there absolutely is. It just skips on the fluff and gets right to the point on whether or not a franchise is a good fit for you, and provides some great tools to help you find the answer to that if you don't already know. Steve G.
What Are You Risking by Going It Alone?
Wasting valuable savings or retirement on the wrong investment.
Remaining stuck in a job that no longer fits.
Years of unnecessary "navel-gazing" and inefficient self-discovery.
"Your Life, Unstuck."
Financial Security (External Win: Accumulating resources).
Self-Realization (Internal Win: Honoring the real you).
Freedom and Control (Aspirational Identity: Becoming the competent leader of your life).
What's Hot in Franchising
Medical • Kids • Home Services
"Franchising is like starting a business with Training Wheels"...Gary Vaynerchuk
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Because we are Pet People Too…..
WHAT PEOPLE SAY
Rob, WA
Phyllis helped me find a business that is a great match for me. Although it's in an industry that I had never contemplated entering, I'm finding it very rewarding. Phyllis has a structured process that made this self-discovery very efficient and exacting, without a lot of navel-gazing on my part.
GEORGE, OC
I told the president of City Wide, your input and recommendations were invaluable – I don’t see this coming together without your service. As I look forward to what I believe to be a long and profitable relationship with City Wide, I can thank you for being my “yenta”. Franchise Owner
SCOTT, TX
I was very pleased to have had Phyllis as a coach and mentor as I went about searching out a franchise. She did an excellent job in interviewing me and ascertaining my wants and needs and matching my skillset to several candidate franchises. I would work with Phyllis again on my next franchise search.
